Authentic Design Alliance: ADA Foundation Membership
** new **
Supporting sole practitioners, emerging studios and small practices with up to three team members. Celebrating our first new membership tier in a decade, join now to claim a three- to six-month Membership extension bonus at no extra cost!
From $450 + GST per year | Claim the Foundation Launch Offer by Friday, 22 May
Beanless Bag by Ash Allen, OVERT (image: supplied)
Founding Launch Offer: Join by Friday, 22 May
Choose the option that suits your practice:
Launch Offer 1
Claim 15 Months for the Price of 12
Join an annual membership now and receive a three-month extension at no additional cost.
Launch Offer 2
2-Year Membership + 6 Month Bonus
Join for two years, and your membership does not require renewal until October 2028.
Foundation bonus offer closes on 22 May, 2026. Standard annual pricing applies after this date.
Is ADA Foundation Membership Right for You?
Foundation Membership is designed for designers and creative professionals at the earlier or smaller end of their practice. This includes:
- Solo practitioners and independent designers
- Early-career creatives
- Designer-makers and craftspeople
- Emerging studios and start-ups
- Micro-businesses and brands with up to three team members
- Any small studio that supports original Australian design
More Than Three Team Members?
Has your business expanded beyond three team members, or are you an established studio or brand?
Bronze Membership at $900 + GST or Silver Membership at $2,000 + GST may be a better fit. Both tiers offer expanded strategy support, greater visibility across ADA assets and additional tools for growing businesses.
What You Get as a Foundation Member
Badge Your Authenticity
Your ADA badge signals to clients, collaborators and the broader industry that you stand behind authentic work. Member Directory listings are publicly searchable, putting you in front of people actively seeking designers who share these values.
- ADA authenticity badge for your website, proposals, email signatures, studio signage and branding materials
- Membership receives a 12-month licence to use ADA-registered trade marks
- Verified listing in the publicly searchable ADA Member Directory
- Formal recognition that your practice supports original design and that you work with ethically made products and suppliers
Practical Business Support
Early-career and small studios face many hurdles, often having to become fluent across a complex business landscape. The Authentic Design Alliance is committed to fortifying the best possible future for the furniture and interior design sector.
- Book a one-hour strategy session with the ADA
- Get legal referrals for IP and design protection matters
- Be connected to IP Australia, which can directly answer your design registration, trade mark and business name filing questions
- Join a group onboarding or orientation session on how to navigate protecting your IP
- Meet peers who can support your pain points
Priority Access to the ADA Mentoring Program
The ADA Mentoring Program will be announced this Winter.
Join Foundation Membership now and receive priority access when the program opens. This is a significant opportunity for early-career designers, small studios and solo practitioners seeking structured guidance and connections within the Australian furnishing and interior design sector.
Professional Development and Community
Engage in professional development that counts. Connect with like-minded practitioners and expand your knowledge and experience.
- Discounted tickets to ADA events
- Access to CPD-accredited education sessions
- Connection to a national community of designers committed to original work and fair practice
- Priority access to award platforms and discounted entry fees
Advocacy That Works
ADA membership signals that you are backing a cause as much as supporting an organisation that is committed to change. Back what you believe by joining an ethical community. Your membership supports:
- Advocacy for stronger intellectual property laws in Australia
- Campaigns for ethical procurement practices
- Collective action against design theft and copycat products
- Consumer and specifier education
STANCE by Furnished Forever (image: Fiona Susanto Photography)
Why Join Now: Back the Next Decade of Advocacy
Founded in 2010, the ADA was relaunched in 2016 by a new team with a fresh remit.
May 2026 marks ten years of advocacy, education and community building for the Australian furnishing sector. During that time, membership rates have remained unchanged since that relaunch.
Foundation Membership extends that commitment to an even wider group of designers for the first time.
This year, we are launching several new programs to expand our industry support. Circularity education, deeper engagement with architects and interior designers, and a more powerful advocacy platform are all in development.
Joining now places you at the centre of that growth. You will help shape the future of Australian design from the inside.
FIVE by Nae Tanakorn Pongpaew, NAYME (image supplied)
Foundation Membership Pricing
| Annual | Two-Year | |
|---|---|---|
| Standard price | $450 + GST | $900 + GST |
| Foundation Launch offer Join by Friday 22, May |
15 months for the price of 12 | Six-month bonus, renews October 2028 |
Foundation Membership costs $450 + GST per year.
Gain credibility. Get support. Stay connected. Badge your authenticity, back what you believe and support the ADA in promoting and protecting original design.
Ready to Grow Beyond Foundation?
If your business has grown beyond three team members, Bronze or Silver Membership will give you the visibility, strategic support and program access to match your next stage.
Bronze Membership
$900 + GST per year
Independent designers / Expansion phase
Suited to independent brands working with original products and brands, and expanding their market presence.
Bronze includes everything in Foundation, plus:
- Get up to two hours of strategy advice
- Gain greater visibility across ADA assets
- Join quarterly team training sessions on industry issues and IP
- Application access to co-hosted ADA events
- Discount ADA event tickets
Silver Membership
$2,000 + GST per year
Established / Scaling Brands
Suited to established businesses scaling operations and investing in design integrity, authenticity and protecting and respecting IP.
Silver includes everything in Bronze, plus:
- Up to three hours of strategy advice
- Superior logo placement across ADA assets
- Dedicated team training session
- Sustainability initiatives listed in ADA ESG content
- Access to policy, planning and ADA advisory sessions
Join a growing national network | Rates have not changed since 2016 | Backed by a decade of design advocacy
Questions, answered.
Who is Foundation Membership for?
Solo designers, independent practitioners, early career designers, designer makers and craftspeople, emerging studios and start-ups, and micro businesses or brands with up to three team members.
What does Foundation Membership cost?
Foundation Membership is $450 + GST per year. A two-year option is available at $900 + GST.
What are the launch offers?
Launch Offer 1 gives you 15 months for the price of 12. Launch Offer 2 is a two-year membership with a six-month bonus, which means your membership does not require renewal until October 2028. Founding offers close 22 May 2026, and standard annual pricing applies after this date.
What if my studio has more than three team members?
Bronze Membership at $900 + GST or Silver Membership at $2,000 + GST may be a better fit. Both tiers offer expanded strategy support, greater visibility across ADA assets and additional tools for growing businesses.
Do I get to use the ADA trade marked logos?
Yes. Membership includes a 12-month licence to use ADA-registered trade marks, plus the ADA authenticity badge for your website, proposals, email signatures, studio signage and branding materials.
What is included for professional development?
Discounted tickets to ADA events, access to CPD-accredited education sessions, priority access to award platforms with discounted entry fees, and connection to a national community of designers committed to original work and fair practice.
How does my membership support advocacy?
Your membership supports advocacy for stronger intellectual property laws in Australia, campaigns for ethical procurement practices, collective action against design theft and copycat products, and consumer and specifier education.