AUTHENTIC DESIGN ALLIANCE®

HELP STOP DESIGN THEFT!

AUTHENTIC DESIGN ALLIANCE® promotes authentic design, supporting the creators, makers, manufacturers and distributors of original products. Our aim is that replica and counterfeit designs will be made illegal in Australia.
Knock-offs not only damage the reputation of the creator. The manufacturers, distributors and retailers of original products are also affected. We are a voice for those who believe that ‘replica’ and ‘knock-off’ designs should be criminalized in line with new laws in the UK and Europe.
As an education platform, we strive to shift cultural change in buyer behaviour to support original design by spotlighting how products are made, encouraging #getrealbuyrealsupplyreal #buywellbuyonce.
Members directly fund our activity, please support ADA®
Become an ADA® member and help stop design theft!  > WHAT MEMBERSHIP IS RIGHT FOR ME?

LATEST NEWS

CASE STUDIES

Miss Glass Home clothes airer
CASE STUDY // Miss Glass Home x Aldi Knock-offs
Retailer ALDI Australia advertised a near identical product to one created by the Melbourne-based brand Miss Glass Home. The story then went viral as social media feeds lit up with many views on the growing problem of big business knocking-off original work by independent design brands and local creators. ROBBED ON HOME TURF These David vs […]

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