AUTHENTIC DESIGN ALLIANCE
new team, new program new membership scheme launching June 2017.
AUTHENTIC DESIGN ALLIANCE is a members-based education platform supporting and promoting original design products.
Committed to eradicating ‘design theft', we advocate for improved Intellectual Property protection for Australian design practitioners. Through our extensive event program and media campaign we strive for cultural change in buyer behaviour, and want replica designs and ‘knock-offs’ to be criminalised in line with new UK laws.
Support original design and help stop design theft!
#replicaisfake #stopdesigntheft #supportoriginaldesign #getrealbuyrealsupplyreal
“The fact that one can buy a ‘replica’ Tom Dixon light in Australia as easy as a Big Mac is so deeply embarrassing.’
ROSS GARDAMVAULT Magazine
‘My friends confuse ‘replica’ with a trend like ‘vintage.’ The work ‘replica’ is misleading. It’s a fake design not a trend.
SARAH GIBSONVIVID SYDNEY 2015
“At school we’re taught that copying is cheating. So why can my designs legally be copied in Australia without penalty?’